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Workshop Pre-Read : Storytelling in the Digital Age

These Resources are designed to accompany the Storytelling in the Digital Age workshop.

How one stupid tweet blew up Justine Sacco’s life http://www.nytimes.com/2015/02/15/magazine/how-one-stupid-tweet-ruined-justine-saccos-life.html?_r=0

The story behind the world’s most expensive skin cream – http://beautystyled.com/2014/08/17/some-thoughts-on-creme-de-la-mer/

General Electric Mission / Vision Statements http://www.strategicmanagementinsight.com/mission-statements/general-electric-mission-statement.html

Periodic Table of Storytelling – If you’re feeling a scientific bent and would like to craft a story, take a look at http://www.fastcodesign.com/3025995/infographic-of-the-day/infographic-the-periodic-table-of-storytelling?partner=rss

The most influential people who never lived – http://www.101influential.com/

Themes, genres and types of stories – http://www.scriptmag.com/features/craft-features/what-is-story-story-types-plot-types-themes-genres

Persuasion and the power of storytelling Jennifer Aaker (Future of StoryTelling 2013)

Have you ever felt like you’re talking, but nobody is listening? Here’s Julian Treasure to help you fix that. As the sound expert demonstrates some useful vocal exercises and shares tips on how to speak with empathy, he offers his vision for a sonorous world of listening and understanding. https://www.youtube.com/watch?v=eIho2S0ZahI

For the longest time Jon Ronson reveled in the fact that Twitter gave a voice to the voiceless … the social media platform gave us all a chance to speak up and hit back at perceived injustice. But somewhere along the way, things took a turn. In this passionate, eloquent talk, Ronson explains how too often we end up behaving like a baying mob — and that it’s time to rethink how we interact with others online. https://www.youtube.com/watch?v=wAIP6fI0NAI

Use of colour in storytelling

Monica Lewinsky TEDx talk – the price of shame

Corporate Storytelling – The Lego Story

Beau Lotto – Perception

Personal Connection in Corporate Storytelling: Beth Comstock (Future of StoryTelling 2014)

Michael Wesch: Unboxing stories from future of storytelling

Terence McKenna – Your Story

” The goal is to take Author-ity over your own story and create any damn ending you want” Terence McKenna

Gamification

Gabe Zichermann: The Future of Creativity and Innovation is Gamification TEDxVilnius

Games like World of Warcraft give players the means to save worlds, and incentive to learn the habits of heroes. What if we could harness this gamer power to solve real-world problems? Jane McGonigal says we can, and explains how. https://www.youtube.com/watch?v=dE1DuBesGYM

Speaking Style

It’s not what you say, it’s HOW you  say it. TED New York – Will Stephen

Reputation

How covert agents infiltrate the internet to deceive and destroy reputations http://www.sott.net/article/274548-How-covert-agents-infiltrate-the-internet-to-manipulate-deceive-and-destroy-reputations

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