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about storytelling metaphor multimedia storytelling myth organizational storytelling storytelling transmedia storytelling

What makes a story powerful?

Stories come and go but some hang around, influencing, teaching, inspiring and enlightening. But stories can also even destroy and damage individuals and organisations.  A story may be considered powerful if it fulfills the following criteria; the more criteria met, the more powerful the story: People are surrounded by bits of information. All competing for […]

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south african story storytelling teaching story thinking skills

A South African Tale: Skroplap’s Story

*a “Skroplap” is Afrikaans slang for the dirtiest dishcloth of them all, the one that is used to clean the messiest mess. I first noticed “Skroplap” as he strolled easily into the MDs office in the middle of our meeting. Skroplap took the contents of the MDs “Out” tray and left as unobtrusively as he had […]

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about storytelling organizational storytelling storytelling in the digital age

Workshop Pre-Read : Storytelling in the Digital Age

These Resources are designed to accompany the Storytelling in the Digital Age workshop. How one stupid tweet blew up Justine Sacco’s life http://www.nytimes.com/2015/02/15/magazine/how-one-stupid-tweet-ruined-justine-saccos-life.html?_r=0 The story behind the world’s most expensive skin cream – http://beautystyled.com/2014/08/17/some-thoughts-on-creme-de-la-mer/ General Electric Mission / Vision Statements http://www.strategicmanagementinsight.com/mission-statements/general-electric-mission-statement.html Periodic Table of Storytelling – If you’re feeling a scientific bent and would like […]

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about storytelling facilitation technique storytelling for children workshop

Who are you? Narrative-based Lifeskills workshop

Who-are-you? is a narrative based lifeskills workshop designed for youth in Africa and the developing world ‘If you want to get ahead in life, you need self-esteem, confidence and good communication skills. Think for yourself, be creative. Build good relationships. Be the best you can be. Dream big dreams. Become leaders and entrepreneurs. The future […]

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about storytelling

Telling a story with impact

What makes a story have the desired effect? Simply, the story must meet certain criteria. The story must be appealing. It must be memorable. It must stimulate the imagination. It must have an element of suspense. It will often involve drama but will also be authentic and make it easy for the listener to identify […]

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about storytelling facilitation technique multimedia storytelling organizational storytelling transmedia storytelling

Types of stories and what they’re used for

Stories are used for many different purposes in organisations ranging from literal day-to-day stories through specialised stories designed to stimulate change, develop people and teams and even describe the organisations’ future. Stories as used in organisations can be broken down in three major kinds: Literal Stories – Literal stories appeal to the logical mind and […]